Arizona regulators dropped another enforcement action—this time targeting four more sweepstakes operators allegedly operating sweepstake-style casino games and event-based sportsbook betting options.
The Arizona Department of Gaming (ADG) says the unlicensed platforms have been ordered to shut down immediately, marking the latest move in the state’s intensifying crackdown on unregulated sweepstakes.
Those named in the cease-and-desist include:
- Fliff
- Thrillzz
- Betty Sweeps Casino
- Pulsz
This move is part of the department’s continued effort to crack down on illegal gambling services that operate outside of proper licensing and oversight.
The ADG emphasized unregulated platforms pose serious risks to consumer protection and financial security, while undermining the integrity of Arizona’s regulated gaming industry.
Each operator has been directed to cease all future gambling activities in Arizona—violations carry potential felony liability under A.R.S. §§ 13-3303 (Promotion of Gambling), 13-2312 (Illegal Control of an Enterprise), and 13-2317 (Money Laundering).
2025 crackdown has resulted in cease-and-desist orders to at least 17 operators
This latest enforcement follows a growing pattern of regulatory pressure in Arizona, with an estimated 17 operators affected (we’re confirming this number).
Back in February 2025, during Identity Theft Awareness Week, the ADG issued a consumer advisory warning Arizonans about illegal online casinos and sweepstakes platforms that present themselves as legitimate. In that advisory, the ADG stressed:
- Sweepstakes games must allow free participation—with no purchase required.
- The free play experience must be provided in the same manner, with the same odds, and with no added restrictions compared to any paid participation modes.
In April 2025, the ADG announced a broader cease-and-desist campaign targeting multiple unlicensed operators across the sweepstakes and sports betting space.
The department reiterated that illegal gaming—regardless of platform or format—will not be tolerated and that enforcement action will be taken whenever operators function outside Arizona’s legal and regulatory framework.
